Class 12 Bst Pdf: Subhash Dey

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| Chapter | Relevant content | |---------|------------------| | | Branding, packaging, labeling (e.g., lifestyle brand positioning), services marketing (entertainment like multiplexes, events) | | Consumer Protection | Rights of consumers in lifestyle & entertainment industries (e-commerce, ticketing, refunds) | | Business Environment | Impact of social/cultural trends (e.g., health & wellness, OTT boom) on business | | Financial Management | Investment in entertainment startups or lifestyle retail | subhash dey class 12 bst pdf

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